Paid Media & Analytics Lecturer at Africa Digital Media Institute ADMI in Nairobi, Kenya

    Africa Digital Media Institute ADMI logo

    Paid Media & Analytics Lecturer

    Africa Digital Media Institute ADMINairobi, Kenya

    Posted

    5 days ago

    Apply by

    1 Sept

    Full Time
    On Site
    Mid
    ICT & Telecommunications
    Data, Analytics & AI

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    Job Description

    Africa Digital Media Institute (ADMI) is seeking a Paid Media & Analytics Lecturer to teach and mentor students in digital marketing, with a focus on paid media and analytics. The role involves delivering hands-on training in Google Ads, Meta Ads, SEO, and analytics tools, and preparing students for careers in the digital media industry.

    Key Responsibilities

    • Deliver lectures and practical sessions on paid media and analytics.
    • Develop and update course materials and assessments.
    • Mentor students on campaign projects and portfolio development.
    • Stay current with industry trends and tools.

    Required Qualifications

    • Certificate in Digital Marketing
    • Hands-on experience with Google Ads, Meta Ads, SEO, and analytics
    • Professional marketing campaign portfolio
    • Google or HubSpot certifications preferred

    Job Details

    Job Function

    Data, Analytics & AI

    Education Level

    Junior Secondary Certificate (Grade 9 / Equivalent)

    Area of Study

    Marketing

    Field of Study

    Digital Marketing

    Languages

    English

    Additional Information

    How to Apply: Send your CV and cover letter to apply@admi.africa.

    Show Your Campaign Results Before You Walk Into the Classroom

    Teaching paid media means proving you can run campaigns that convert. Hiring teams for this role want to see real numbers, not just certifications.

    1. Quantify your wins: On your CV, list specific campaign metrics like CTR, ROAS, and conversion rates. For example, 'Managed Google Ads campaigns with a 4.5x ROAS.'

    2. Prepare a teaching demo: Expect to deliver a sample lecture. Pick a topic like 'Optimizing Meta Ads for Lead Generation' and show how you'd explain it to beginners.

    3. Update your portfolio: Ensure your campaign portfolio is current and includes case studies with clear objectives, strategies, and results. Highlight any work with African brands or audiences.

    4. Know the tools deeply: Be ready to discuss advanced features of Google Ads and Meta Ads, such as audience targeting, bidding strategies, and A/B testing.

    5. Show your teaching philosophy: Explain how you make complex concepts accessible. Mention any experience mentoring or training others.

    6. Align with ADMI's mission: Research ADMI's programs and emphasize your commitment to developing digital talent in Africa.

    7. Prepare for technical questions: You may be asked to analyze a sample campaign and suggest improvements. Practice using analytics tools like Google Analytics.

    8. Follow up professionally: After applying, send a polite follow-up email within a week to reiterate your interest and highlight your key strengths.

    CareerSasa Safety Alert: Never pay employers or agencies for interviews, training, or job placement. Does a job request payment? Report it immediately using the "Flag" button. While CareerSasa vets job postings thoroughly, always verify opportunities independently.
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    Tags

    Google Ads
    Meta Ads
    SEO
    Analytics
    Digital Marketing