Sales Associate Buyer Facing at Peach Cars KE in Nairobi, Kenya

    Peach Cars KE logo

    Sales Associate Buyer Facing

    Peach Cars KENairobi, Kenya

    Posted

    1 week ago

    Apply by

    27 Aug

    Full Time
    On Site
    Mid
    Logistics & Transportation
    Sales

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    Job Description

    The Sales Associate-Buyer Facing role at Peach drives car sales by understanding customer needs and offering expert guidance. Success in this role requires strong negotiation, customer relationship building, collaboration skills, and knowledge of the car industry. The individual will focus on ensuring customer satisfaction and accurate data management using available tools while meeting and exceeding sales targets.

    Key Responsibilities

    • Understand and address customer needs, educate them on available products and services, and successfully negotiate and close car sales.
    • Conduct thorough needs assessments with customers to understand their preferences and requirements.
    • Present vehicles, highlighting features that align with customer needs.
    • Negotiate pricing, financing options, and trade-ins where applicable.
    • Manage the sales process from initial contact to closing the sale and ensure a smooth transition for the customer in line with company standard operating processes and policies.
    • Build and maintain strong relationships with customers throughout their journey, including resolving complaints and providing proactive communication.
    • Reach out to potential customers through follow-up calls, emails, and WhatsApp to nurture relationships and follow up on inquiries.
    • Address customer inquiries and concerns promptly and effectively while escalating where required.
    • Schedule and conduct test drives while maintaining a positive experience for all customers.
    • Maintain regular communication to update customers on deal cars, offers, and promotions.
    • Collect and accurately input data into trackers and CRM systems on time to support sales activities and decisions.
    • Input customer information and sales data into CRM systems accurately and on time.
    • Update records to reflect customer interactions, inquiries, and sales progress.
    • Monitor and report on sales metrics and data to track leads, follow-up schedules, and performance.
    • Work effectively with internal teams, including but not limited to Inspections, Fleet, and Customer Experience to promote sales growth and enhance Peach's overall performance.
    • Attend regular team meetings to discuss sales strategies and share best practices.
    • Collaborate with the Finance team to provide accurate and complete information relating to customer payments and receivables.
    • Work with the Inspections and Fleet teams to ensure timely and accurate inspection reports and car movements, respectively.
    • Partner with Customer Success and Marketing teams to ensure timely follow-up and pipelining of all leads generated.
    • Maintain a deep understanding of the automotive industry and competitive landscape to effectively advise customers and meet sales targets.
    • Engage in continuous training and learning programs about the features, specifications, and benefits of vehicles in the Peach Cars pipeline.
    • Build relationships with industry professionals, i.e., sales and buyer professionals.
    • Attend automotive bazaars and other events to build networks and learn about the automotive industry.

    Required Qualifications

    • Bachelor's degree in Business, Marketing, or a related field or equivalent experience
    • At least 3 years of experience in car sales.
    • Experience using CRM systems and sales tools to manage leads and customer interactions
    • Strong customer relationship management skills, including handling inquiries and complaints
    • Proven ability to apply sales techniques such as upselling, cross-selling, and lead conversion
    • Strong negotiation skills with a track record of meeting or exceeding targets
    • Excellent verbal and written communication skills
    • Ability to work collaboratively with cross-functional teams.
    • Background in retail, telesales, or high-volume customer-facing roles
    • Exposure to multiple sales channels online, in-person, outbound sales
    • Ability to build trust and deliver a seamless customer experience
    • Clear, confident, and persuasive communication
    • Ability to close deals and manage pricing discussions effectively
    • Strong drive to achieve targets and follow through on commitments
    • Embrace and exemplify Peach Cars' core values of Challenge, Respect, and Ownership
    • Communicates processes, timelines, and expectations clearly to customers
    • Takes ownership of customer interactions and follows through to resolution
    • Handles objections and challenges with a calm, solutions-oriented approach
    • Maintains professionalism in high-pressure or complex situations
    • Demonstrates curiosity and a willingness to continuously learn
    • Proactively follows up and identifies opportunities to drive sales

    Job Details

    Job Function

    Sales

    Minimum Experience

    3 years

    Education Level

    Bachelor’s Degree

    Area of Study

    Business

    Field of Study

    Business, Marketing

    Languages

    English

    Additional Information

    How to Apply: Interested and qualified? Go to Peach Cars KE on careers.peachcars.co.ke to apply.

    Master the Buyer's Journey to Close More Car Deals

    This role is all about guiding buyers from first contact to a confident handshake. Hiring managers will look for proof you can read a customer's needs, handle objections, and keep the process transparent.

    1. Show your sales numbers: On your CV, quantify your achievements—like number of cars sold per month, conversion rates, or revenue targets met. Use concrete figures to show you can deliver results.

    2. Prepare for negotiation scenarios: Expect to be asked how you handle price objections. Practice a clear, calm approach that focuses on value, not just discounting.

    3. Highlight CRM fluency: Mention specific CRM tools you've used (e.g., Salesforce, HubSpot) and how you used them to track leads and follow-ups. This shows you can manage the data side of sales.

    4. Demonstrate customer empathy: Share a story where you turned an unhappy customer into a loyal one. This proves you can handle complaints and build trust.

    5. Know the car market: Brush up on current car models, pricing trends, and financing options in Kenya. Showing industry knowledge in the interview sets you apart.

    6. Show teamwork: This role works with inspections, fleet, and finance. Give examples of how you've collaborated with other departments to close a sale.

    7. Be ready for role-play: Many sales interviews include a mock customer interaction. Practice your pitch, active listening, and closing techniques.

    8. Align with company values: Peach Cars values Challenge, Respect, and Ownership. Prepare examples that show you take ownership of problems and respect customers and colleagues.

    CareerSasa Safety Alert: Never pay employers or agencies for interviews, training, or job placement. Does a job request payment? Report it immediately using the "Flag" button. While CareerSasa vets job postings thoroughly, always verify opportunities independently.
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    Tags

    car sales
    CRM
    negotiation
    customer relationship management
    sales targets